Amazon cover image
Image from Amazon.com

Essentials of business research : a guide to doing your research project / Jonathan Wilson.

By: Publication details: London: Sage Publications, 2014.Edition: 2nd. edDescription: xxii, 352 pISBN:
  • 9781446257333
Subject(s): DDC classification:
  • 650.072 1 Q4
Online resources:
Contents:
An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.
Tags from this library: No tags from this library for this title. Log in to add tags.

Previous edition: 2010.

Includes Internet access.

Includes bibliographical references and index.

An introduction to business research -- Developing a research topic -- Conducting a literature review -- Addressing ethical issues -- Establishing a research design -- Primary data collection -- Using secondary data -- Sampling -- Analyzing quantitative data -- Analyzing qualitative data -- Writing up and presenting your research.

There are no comments on this title.

to post a comment.

Mahatma Gandhi University Library, Priyadarshini Hills P.O, Kottayam- 686 560
Ph: 0481-2733244 | http://library.mgu.ac.in
Powered by Koha