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Essentials of marketing/ Paul Baines, Chris Fill and Kelly Page.
Publication details: New Delhi: Oxford University Press, 2013.Description: xxiii, 413 pISBN:- 9780198734765
- 658.8 Q31
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Mahatma Gandhi University Library General Stacks | 658.8 Q31 (Browse shelf(Opens below)) | Available | 56668 |
Total holds: 0
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| 658.8 Q05.4 Service marketing / | 658.8 Q2 The social trade show: | 658.8 Q3 Services marketing/ | 658.8 Q31 Essentials of marketing/ | 658.8 Q4 Industrial marketing/ | 658.8 Q4 Operations and supply chain management/ | 658.8 Q5 Business-to-business marketing: |
Includes bibliographical references, glossary and index.
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