Marketing Channels / DINESH KUMAR, Professor (Marketing), Gian Jyoti Institute of Management, Mohali, Former Associate Professor, BIMTECH.
Publisher: New Delhi Oxford University Press 2012Description: xxii, 519 pages : illustrationsISBN: 0198077092Subject(s): Marketing channels -- India -- TextbooksDDC classification: 658.87 Online resources: Click here to access online | Click here to access online | Click here to access online| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
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Books
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Mahatma Gandhi University Library General Stacks | 658.87 Q21 (Browse shelf) | Available | 57246 |
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| 658.87 P91 International retailing / | 658.87 Q2 Retailing management/ | 658.87 Q2; 1 Retailing management/ | 658.87 Q21 Marketing Channels / | 658.87 Q6 Retail marketing in the modern age / | 658.87 Q7 Retailing management: | 658.87 Q71 Strategic retail management : |
Includes bibliographical references and index.
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