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Digital stractics : how strategy met tactics and killed the strategic plan / Chris Outram.

By: Outram, Chris.
Publisher: London: Palgrave Macmillan, 2016Description: 160 p.ISBN: 9781137574817.Subject(s): Strategic planning | Electronic commerce | Internet marketing | Information technology | Organizational changeDDC classification: 658.401 2 Online resources: Click here to access online | Click here to access online | Click here to access online
List(s) this item appears in: New Additions May-June 2019
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