Event marketing : how to successfully promote events, festivals, conventions, and expositions / C A Preston.Series: Wiley event management seriesPublication details: New Jersey: John Wiley & Sons,Inc., 2012.Edition: 2nd edDescription: xix, 300 p. : illISBN:
- 9780470891070 (cloth : alk. paper)
- 659 Q2
|Item type||Current library||Call number||Status||Date due||Barcode||Item holds|
|Books||Mahatma Gandhi University Library General Stacks||659 Q2 (Browse shelf(Opens below))||Available||50568|
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|658.872 Q8 Digital marketing: a practical approach/||658.88 Q7 Modern credit risk management :||658.890 2 P8 Malcolm McDonald on marketing planning:||659 Q2 Event marketing :||659.1 P3 The (un)common sense of advertising:||659.1 P42 Effective advertising:||659.1 P5 Planning for power advertising:|
Includes bibliographical references and index.
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