Understanding India: cultural influences on Indian television commercials/ Rohitashya Chattopadhyay.
Publication details: New Delhi: Sage Publications India Pvt. Ltd., 2014.Description: 175pISBN:- 9788132113928
- 659.143 095 4 Q4
Contents:
Going home -- India changing -- Visualizing India -- India batting -- Feminine India -- Consuming india.
Item type | Current library | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|
Books | Mahatma Gandhi University Library General Stacks | 659.143 095 4 Q4 (Browse shelf(Opens below)) | Available | 52253 |
Total holds: 0
Browsing Mahatma Gandhi University Library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
659.1 Q7 Advertising creative: | 659.132 P01 The craft of copywriting / | 659.133 Q7 Measuring electronic word-of-mouth effectiveness : | 659.143 095 4 Q4 Understanding India: | 659.152 Q8 Exhibitions trade fairs and industrial events/ | 659.2 P7 International public relations : | 659.2 Q1;1 Introducing public relations: |
Includes bibliographical references and index.
Going home -- India changing -- Visualizing India -- India batting -- Feminine India -- Consuming india.
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