Contemporary marketing research
Publication details: Boston, South Western College Publishing; 1999Edition: Ed.4ISBN:- 0-538-88507-6
- 658.83 N93
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
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Mahatma Gandhi University Library | English | 658.83 N93 (Browse shelf(Opens below)) | Available | 31121 |
Total holds: 0
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658.83 N9 Handbook of effective marketing research | 658.83 N91 Marketing research: project manual | 658.83 N92 Marketing research: measurement, method and application | 658.83 N93 Contemporary marketing research | 658.83 P1 Marketing research: an applied orientation | 658.83 P2 Market research: a guide to planning, methodology and evaluation | 658.83 P21 Qualitative market research: principle and practice |
Carl McDaniel and Roger Gates
Includes bibliographical references and index
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